Where am I based?

Hong Kong

What do we do?

Dow Jones provides news and business information to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. It has produced unrivalled quality content for more than 125 years and today has one of the world’s largest newsgathering operations with nearly 2,000 journalists in more than 75 bureaus globally. Its leading publications and products include the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Factiva, Barron’s, MarketWatch, Financial News, DJX, Dow Jones Risk & Compliance, Dow Jones Newswires, and Dow Jones VentureSource.

United by our ambitions, the Dow Jones Customer group will attract and retain customers by

creating distinctive experiences and valued relationships for mutual profit. We work across all of the elite Dow Jones brands to appeal to a broad, high-level client base and provide a distinctive experience to each one.  In addition, the group’s focus is on consistently providing excellent service and developing and nurturing valued, lasting relationships with our customers.

Who is my manager?

Director of Global Sales

What are my accountabilities?

• Develop and implement sales strategies to drive sales in digital acquisition channels

• Deliver budgeted order and conversion % KPIs; continuously track KPIs

• Working with marketing, find the right combination of compelling messaging, offer and creative to onboard subscribers

• Target high value subscribers that will have long term relationships with Dow Jones

• Effectively manage costs to hit budgeted cost per order

• Develop efficient methods of testing propositions, channels and audience targeting techniques to deliver the optimal level of customer sales.

• Engage and manage agencies to assist with business strategy and execution where appropriate

• Be informed by hard data, modifying plans and strategies in response to sales performance data analysis

• Undertake real-time reviews of the impact of campaigns on sales performance, and adjust offers accordingly to deliver the maximum ROI for WSJ.

• Develop business cases for all significant activity, taking input from Finance and the Sales Planning, analytics etc.

• Improve performance through analyzing current performance, identifying innovative alternatives and recommendations for more effective or efficient tactics

What do you need from me?

• Experience of digital channel sales and products, including mobile

• Demonstrable target driven approach to sales and ability to work under pressure

• Excellent verbal and written communication skills

• Experience of managing/ optimising online customer journeys

• Thorough understanding of tools and techniques used in online communications, SEO and affiliate marketing

• Thorough understanding of Dow Jones’  Marketing strategy and how Sales & Circulation can support this strategy

• Deep understanding of shoppers and the newspaper industry

• Comparative understanding of all online marketing channels

• Expertise in performance monitoring / tracking and budget management

• Good at working as part of cross functional team

How do I apply?

If you feel that this exciting and fast paced position matches your skills, experience and motivation, then please apply via our career site.

EEO/AA Tagline:

Dow Jones, Making Careers Newsworthy

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets

"Only shortlisted candidates will be notified"