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Group Brand Manager

JT Laurel Consultancy Limited

  • Company Industries:Others

Job Information

  • Post Date:2015-05-22
  • Career Level:Senior
  • Location:Not Specified
  • Yr(s) of Exp:10 years
  • Qualification:Degree
  • Salary:Salary provided
  • Employment Type:Full Time
  • Job Function:Marketing - Brand / Product Management  Marketing - Marketing Communication  
  • Benefits:Dental insurance  Medical insurance  Performance bonus  Transportation allowance

Job Description

  • Renowned FMCG Brand
  • All rounded marketing exposure
  • Accelerate your career development

 

Our client is a renowned FMCG multinational company which is looking for a Group Brand Manager to support the rapid business growth in Asia. Reporting to Senior Marketing Manager and you will be responsible for:

 

Responsibility:

  • Initiation, planning and implementation of the 360 marketing campaign
  • Plan and execute marketing mix: product, packaging development; advertising, promotion and engagement campaign development etc. in close collaboration with other departments, as well as external partners and international colleagues of the Group
  • Identify new product opportunities and product launch
  • Responsible for media, e-commerce, consumer and trade communication plans
  • Marketing research programs management
  • Define brand KPIs, measure & evaluate, propose & implement corrective actions, assess business opportunities, develop brand and channel priority matrix per value driver
  • Media planning, A&P management and sales forecasting of the brands
  • Fully ownership of projects and able to manage agencies efficiently and effectively
  • To ensure all marketing activities consistently comply with local regulatory requirement

 

Requirement:

  • Degree Holder in Marketing or any related disciplines
  • Minimum 10 years of brand marketing experience
  • Working experience in FMCG, healthcare or skincare industry is highly preferred
  • Strong and aggressive drive for results
  • Analytical and sensitive to number 
  • Integrated marketing experience including ATL and BTL is required
  • Ambitious and strategic thinker 
  • Strong communication and interpersonal skills
  • Fluent in English and Mandarin 

 

Interested parties, please submit your application via email to jobs@jtlaurel.com, quoting job reference number “JTA050522-2” or contact us on T: 3959 8262 for a confidential discussion.

Information collected will be used for recruitment purposes only. Your interest will be treated in strict confidence and only suitable candidates will be notified.

 

 

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