Responsibilites:

• Devise product marketing strategies to help drive new business and client retention opportunities, and improve customer and distributor experience for both MPF and mutual fund businesses in Hong Kong.
• Manage the company’s existing library of marketing materials including but not limited to product brochures, sales flyers, fund factsheets, and product presentations.
• Assist in developing product marketing campaigns in conjunction with Investment Marketing, Investment Communications, Digital Marketing, and Public Relations colleagues to promote new products and enhancements to existing products to customers, distributors and media.
• Align our product marketing materials with our brand essence, brand purpose, brand differentiators and brand personality.
• Ensure our product marketing materials are compliant with relevant regulatory requirements in Hong Kong.

Requirements:

• University graduate in Marketing, Communications or related field
• 4 years of experience in product marketing or related function in the life insurance, MPF or asset management industry
• Proven experience in managing a large portfolio of product marketing materials
• Familiarity with compliance and regulatory requirement in HK for MPF and mutual fund marketing materials
• Excellent command of written and spoken English and Chinese
• High proficiency in PC knowledge including MS Office
• Experience with large-scale branding exercise is a plus
• Strong marketing sensitivity and understanding of competitive landscape in the MPF and asset management industry
• Good team player with excellent communication and interpersonal skills
• Detail-oriented, highly organized, analytical, independent and self-motivated

Interested parties, please email your resume with your current and expected salary to hr_hk@principal.com .

We are an equal opportunity employer and welcome applications from all qualified candidates. All information received will be kept in strict confidentiality and for recruitment purpose only. 

Only shortlisted candidates will be notified.

Principal helps people and companies around the world build, protect and advance their financial well-being through retirement, insurance and asset management solutions that fit their lives. We started in 1879 as an insurance company. Today, we’re a member of the FORTUNE 500^® and a global investment management leader. We serve over 24 million customers worldwide from more than 20 locations throughout Asia, Australia, Europe, Latin America and the United States.

In Hong Kong, we are a provider of investment and retirement solutions. We combine our capabilities in global investment management, retirement leadership and asset allocation expertise to provide retirement and asset management services as well as award-winning mutual funds and investment products to businesses, individuals and institutional investors. We have been awarded “Good MPF Employer Award” for consecutive years by MPFA for our commitment, dedication and continuous effort in enhancing better retirement benefits for employees.

We are looking for high caliber talents to join our Hong Kong operation and grow with us. To find out more, visit us at http://www.principal.com.hk/.