Communication Strategist (Advertising & Media)
Optimum Media Direction
- Company Industries:Others
Job Information
- Post Date:2017-06-01
- Career Level:Senior
- Location:Not Specified
- Salary:Salary provided
- Employment Type:Full Time, Permanent
- Job Function:Strategic Planning
Job Description
OMD HK is a leading communications and media specialist in Hong Kong, pioneer in delivering innovative business and marketing solutions for its clients. We are tasked with the role of creating market-leading propositions in the core areas of media and communications service delivery such as
- Insight and strategy development
- Channels neutral activation planning
- ROI driven solutions
- Media investment management
- Innovation such as content and data marketing
These areas are supported by OMG SBUs such as RESOLUTION (performance marketing), OMG Programmatic (programmatic buying), BRAND SCIENCE (econometric modelling), ANNALECT (data solutions) and FUSE (branded content).
At OMD’s Strategy Team, we joke around a lot, but we also create stories that move clients and consumers to laughter and tears. We are brands’ storytellers, we believe that ‘media’ communicates and means more in today’s advertising scene. We are the ones who can’t keep our thoughts to ourselves.
Technology has never been more exciting for the advertising industry and OMD Hong Kong aims to aggressively build our footprint there. To drive growth for our clients’ businesses and our own, we seek a self-driven Communication Strategist to bring forth the much-anticipated innovation.
As a communication strategist, you will be clients’ advisor. You will be responsible for strategizing and creating the best possible communications plan that achieves your clients’ business objectives. While client management is not your responsibility, you are here to produce work that drives OMD and the industry forward.
Key Responsibilities
Clients: Be and be recognized as a valuable contributor in meetings and discussions
- Guide media teams to formulate business & communications strategies
- Clearly demonstrate and convince on how the strategy delivers on clients’ business needs
Internal: Build a creative culture for OMD and LIGHT (creativity council)
- Bring fresh thinking to the strategic planning process and inspire best-in-class work
- Lead ideation by facilitating brainstorms / workshops
- Positively collaborate with media teams, insights team, OMG SBUs and / or external partners (agencies, consultancies, media owners) to elevate their/our quality of work
- Train and assist media teams to think creatively through case-sharing sessions
- Identify potential award-winning cases, transform it into a case study and work with the team to handle administrative work involved during the submission process.
Commercial: Cultivate new revenue streams
- Engage as an educator who helps OMD evaluate and identify appropriate technology platforms to deliver and monetize our marketing services
- Cultivate new revenue stream by cross selling other OMD services such as content development, research and social media management
- Lead the development of communication strategy in new business pitches
Behavioral Competencies
- Strategic Thinking to articulate marketing challenges and solve the problem in new ways
- Proactive and opportunistic enough to cultivate new revenue streams and fearlessly break the status quo
- Agile with an insatiable curiosity to work under uncertainty and the entrepreneurial spirit to tailor the approach for superior outcomes.
- Good communication skills. Flexible and open to feedback. Ability to build long-term relationships across the company.
Qualifications
- Degree holder
- Min 5 years of work experience in the media / creative agency background or marketing department as communications strategist role. Candidate with more experience will be considered as Associate Strategy Director.
- Extensive media knowledge, especially on digital
- Excellent written & spoken English and Chinese essential.
- Proficiency in Mandarin would be an advantage
Working Location: Cyberport (數碼港), Hong Kong
We offer a 5-day week of work, group medical & life insurance coverage, free shuttle bus to the right candidate. Interested parties please send your application letter and resume by clicking the “Apply Now” button. Please quote the reference number J-OM-170316CS on the subject.
All information collected will be used for recruitment only and treated in strict confidence. We will retain the personal data of unsuccessful applicants for future recruitment purpose for a maximum period of 2 years.
Company Info
OMD is an integrated communications agency delivering media and marketing solutions globally with over 8,000 employees in more than 97 markets. We are uniquely positioned to provide market-leading service to our clients locally, regionally and globally. As one of the largest media investors worldwide we fully leverage our size and scale on behalf of our clients to exploit current, and create new, media opportunities.
We are looking for someone with passion and motivation to learn and grow in the media and marketing industry. You need to have the passion in this ever-evolving industry and the motivation to put in the necessary hours to grow your knowledge and skills.
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